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How can I help you reach your goals?
This book is designed to educate you on "The Home Selling Process. Your choices, options, and decisions are outlined.
I would be honored if you invite me to assist you. I see my role as a "Real Estate Advocate," sharing my experience to:
- support you in making educated decisions about your future
- facilitate the home selling process to proceed smoothly
- ensure that selling your home is a positive experience
I've discovered that the time we spend together in the beginning of the relationship is crucially important to your end result. In order for me to provide you with "Extraordinary Service," I must understand your needs and expectations.
We will identify your objectives, why you are considering a move, and what your perfect selling experience would be. Next we will determine the specifics of price, terms, and timing. Then I will recommend an "Action Plan" to meet your objectives.
I look forward to the opportunity to discuss your needs and expectations.
The full Resource Guide "Steps In The Selling Process" is available by request. Below is an outline of its contents and links to a few sample pages. If you'd like me to provide a free comparative market analysis of the value of your home, please give me some information by using this seller's form.
Advocacy & Promotion
Agency
Some Facts You Should Consider
The Law of Agency
Dual Agency
The Traditional Agent Compared to the Real Estate Advocate
My Mission Statement
Why Select Dick Carruthers
Your "Satisfaction Guarantee"
Guarantee: Communication and Activity Report
Guarantee: Quick Cancel
Guarantee: Multiple Move
Your Wants & Needs
Questionnaire
What's the Best Use of Your Time?
Where Buyers Come From
Merchandising
Pre-Market Professional "Showcase" Consultation
Staging Your Home
Preparing the Home for Sale
Marketing Your Home
Wholesale Marketing
Retail Marketing
On-Site Marketing
Advertising
Pricing Your Home
Why Not Just Price It High?
Pricing Objections
Obstacles to Proper Pricing
Things That Do Not Affect Value
History of an Overpriced Home
Graph of Market Activity vs. Time on the Market
Average Difference Between Original List Price and Selling Time by Length of Time on the Market
How Should the Price Be Determined?
Appendix
The Language of Real Estate
Properties I Have SuccessfullyMarketed and/or Sold
Moving Book
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